Photographic Training Courses in the UK, from getting started to setting up a photography business

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All About Weddings

02 June 2010 to
04 June 2010

£695 + VAT

Speakers: Catherine Connor, Jane Breakell, Phil Barber

Course content day 1

• marketing

Course content day 2

• pre-wedding photography
wedding photography

Course content day 3

• business acumen
sales

Photographic course overview...

This is the complete package to equip you with all the photographic and business skills you will need not only to run a successful wedding photography business, but also to set you above the rest.

A fantastic event that will show you how to raise your game when it comes to the complete wedding package, this course will give you the knowledge and confidence to improve not only your own experience of capturing weddings beautifully but, more importantly, the experience of the happy couple.

day 1

Speakers: Catherine Connor, Jane Breakell

The wedding photography business is now a very competitive market and it takes more than just great artistic and technical ability to make a successful business; a good knowledge of marketing and business development is also essential. We’ve worked hard to put together this three-day seminar that is based on a sound, working strategy to give you the edge you’ll need to succeed. Headed by two trainers renowned for their marketing expertise, the first day of this course will demonstrate how to use effective techniques to market your business effectively, particularly when working to a tight budget. We will also guide you on how to network pro-actively and with whom.

 

you will learn and discover...

The key to building a successful wedding business
The fundamentals required for success
How to quickly develop a business conversation and reputation
How to take your photographic ambitions to market
How to utilise your brand message
Marketing campaigns and approaches that work

 

day 2

Speakers: Phil Barber

The pre-wedding shoot can make all the difference to a successful wedding. The importance of this essential part of any wedding can be easily misunderstood and getting this right is crucial to your relationship with the client and the trust you develop with them. You will work alongside the trainer and witness their approach to the bride and groom on both a pre-wedding and wedding shoot giving you the opportunity to learn from them whilst capturing images for your own reference. The images you capture will be an invaluable resource for the development of your business.

 

you will learn and discover...

How to organise your pre-wedding shoots with clients
How to build the client relationship
How to navigate the photographic session and plan the shoot
Finding locations and backgrounds, and developing composition
How to capture what is happening at the church (on location)
The atmosphere of the churchyard with guests (us)
Group composition and co-ordination
Capturing ‘wow factor’ images of the bride and groom (models)

 

day 3

Speakers: Catherine Connor, Jane Breakell

One of the biggest challenges all photographers face is knowing how to sell their work successfully without losing sight of the client relationship and the reputation of the business. This seminar is for all those who do not regularly receive four figure sales results, those who know that their photography is good but whose approach to sales is not hitting the mark. Every creative finds selling a challenge. This seminar will remove that challenge giving you the answers that you have been looking for and approaches that get results. You will gain crucial knowledge as to how to use your experience to plan for the best possible outcome with the bride and groom and far exceed all of their expectations.

 

you will learn and discover...

How to prepare for a successful sales experience
The tools and techniques required
How to navigate a sale
The fundamentals for exceptional client care procedures
How to close a sale effectively
Retail resources

 

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